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B2B.ID for B2B SaaS Companies

A B2B ID for B2B SaaS companies that sell on fit, not on volume.

You already know the profile you win with. The problem is that the businesses matching that profile rarely know you exist at the moment they need you. A B2B ID makes your fit legible to them and to the partners who could recommend you.

Create Your B2B ID & Start Getting CustomersSee How It Works
B2B IDVerification where supported
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Example

Financial Close Automation

B2B SaaS · Toronto, CA

What it does

Automates reconciliations, task tracking and variance review for month-end close.

Best for
Mid-marketFinance teams 5–20Multi-entity
Integrates with
ERPBankingSpreadsheets
Looking for
CustomersReferral PartnersResellers

Proof

  • Customer testimonials
  • Delivered work & results
  • External evidence
View B2B ID Request Partnership
Why being chosen is hard

What gets in the way for B2B SaaS companies.

  • 01

    ICP is clear internally, invisible externally

    Your team can recite the ideal customer. Prospects and partners cannot see it. A B2B ID publishes it — company type, size, team, industry — so the right businesses self-select.

  • 02

    Recommendations happen without you

    Consultants, agencies and adjacent SaaS recommend tools every day. Without a structured B2B ID, they have nothing precise to point to.

  • 03

    Partner programs need a front door

    Reseller, referral and integration partners need to understand your fit before they commit. Your B2B ID is the page you send them.

What goes on your B2B ID

Lead with the problem, not the product name.

These are the kinds of problems B2B SaaS companies solve. Your B2B ID states yours in plain language, then the profile it works best for, the integrations that matter, the proof you can publish and what you are looking for.

Problems solved — examples

Revenue operations that do not reconcileCustomer data trapped in silosApprovals and handoffs that stallCompliance work done by hand

Best for

Mid-marketFinance teams 5–20Multi-entity

Looking for

CustomersReferral PartnersResellers
In practice

How a business need meets a relevant B2B ID.

Example
  1. 01

    Business need

    Finance team closes the books in twelve days and wants it in five

  2. 02

    Problem

    Faster month-end close

  3. 03

    Target profile

    Mid-market · finance team of 5–20 · uses a mid-market ERP

  4. 04

    Relevant B2B IDs

    B2B SaaS whose B2B ID solves close automation for that ERP

The business then views the B2B ID and sends a structured request — a meeting, a quote, an introduction or a partnership — which the company accepts or declines.

Where to start

The outcomes that matter most for B2B SaaS companies.

Customers first. Then the recommendations, opportunities and partnerships that fit how your product is actually bought.

  1. 01
    Get CustomersBe easier to find when businesses need what your software does.Explore
  2. 02
    Get RecommendedGet recommended when your software is the right fit.Explore
  3. 03
    Referral PartnersBuild relationships with businesses that serve the same customers.Explore
  4. 04
    ResellersFind resellers that already serve your market.Explore
Request PartnershipExample
Acme SoftwareContoso CRM

We both serve B2B SaaS support teams of 5–50. A ticket-to-account sync would remove double entry for shared customers. Open to scoping an integration and a joint launch.

AcceptDeclineView sender's B2B ID

One B2B ID. Written for B2B SaaS companies.

State the problem you solve, the customers you fit and the partners you are open to — once, in a form other businesses can act on.

One B2B ID. Every commercial relationship.

Create Your B2B ID & Start Getting Customers
How B2B.ID works

Create → Define intent → Discover → Request → Build.

  1. 1

    Create your B2B ID

    Show what your software does, who it's for and why businesses should consider it.

  2. 2

    Tell B2B.ID what you're looking for

    Customers, integrations, resellers, design partners, referrals or other opportunities.

  3. 3

    Discover and get discovered

    Find relevant businesses and opportunities while making your SaaS easier for the right companies to discover.

  4. 4

    Make the right request

    Start a structured partnership, meeting, introduction or other commercial workflow.

  5. 5

    Build relationships that compound

    Turn individual opportunities into customers, integrations, distribution and long-term partnerships.

FAQ

Questions B2B SaaS companies ask.

Other company types

B2B.ID for every kind of software company.

  • Free to create
  • No unrestricted inbox — structured requests only
  • Only publish proof you are entitled to share

Ready to be chosen by the businesses B2B SaaS companies serve best?

Create your B2B ID and make what you do, who it is for and the proof behind it legible to every business you want to work with.

Create Your B2B ID & Start Getting Customers

Free to create · No card required