Your SaaS already has a website, a pricing page and a category. What it usually lacks is a structured way for a business with a problem to find you, understand why you fit and act. That is what a B2B ID is for.
Employee Onboarding Software
B2B SaaS · Denver, CO
Turns onboarding checklists into automated workflows across HR, IT and payroll.
Proof
Directories and review sites put you next to twenty look-alikes sorted by review count. A business with a specific problem cannot tell which product actually fits its size, team and stack.
Nobody searches for your brand until they already know it. They search for a way to fix something. If your fit is only legible on your website, you are invisible at that moment.
Integration, reseller and referral conversations start in inboxes with no context. Most die because nobody can quickly see whether the other side is a fit.
These are the kinds of problems SaaS companies solve. Your B2B ID states yours in plain language, then the profile it works best for, the integrations that matter, the proof you can publish and what you are looking for.
Problems solved — examples
Best for
Looking for
Business need
Onboarding new hires takes three weeks and lives in spreadsheets
Problem
Employee onboarding automation
Target profile
Mid-market · HR team of 3–10 · uses an HRIS
Relevant B2B IDs
SaaS whose B2B ID solves onboarding for HR teams on that HRIS
The business then views the B2B ID and sends a structured request — a meeting, a quote, an introduction or a partnership — which the company accepts or declines.
Customers first. Then the recommendations, opportunities and partnerships that fit how your product is actually bought.
Your B2B ID states which of these you are open to. Companies that fit send a Request Partnership with context; you decide.
We both serve B2B SaaS support teams of 5–50. A ticket-to-account sync would remove double entry for shared customers. Open to scoping an integration and a joint launch.
State the problem you solve, the customers you fit and the partners you are open to — once, in a form other businesses can act on.
One B2B ID. Every commercial relationship.
Show what your software does, who it's for and why businesses should consider it.
Customers, integrations, resellers, design partners, referrals or other opportunities.
Find relevant businesses and opportunities while making your SaaS easier for the right companies to discover.
Start a structured partnership, meeting, introduction or other commercial workflow.
Turn individual opportunities into customers, integrations, distribution and long-term partnerships.
Create your B2B ID and make what you do, who it is for and the proof behind it legible to every business you want to work with.
Free to create · No card required