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Tech, SaaS & AI Companies
B2B.ID for Tech Startups

A B2B ID for tech startups selling to other businesses.

Hardware-adjacent, marketplace, platform or deep tech — if other businesses are your customers, they need to understand what you do and whom you serve. A B2B ID gives your company one place to say it clearly and to state what you are looking for.

B2B IDVerification where supported
P

Palletrix

Example

Asset Tracking Platform

Series A · Rotterdam, NL

What it does

Low-cost trackers and a control tower that show where every pallet is between sites.

Best for
Logistics3PLs5+ sites
Integrates with
WMSTMSERP
Looking for
CustomersImplementation PartnersDistribution Partners

Proof

  • Customer testimonials
  • Delivered work & results
  • External evidence
View B2B ID Request Partnership
Why being chosen is hard

What gets in the way for tech startups.

  • 01

    Your category may not exist yet

    When there is no obvious category, directories do not know where to put you. A B2B ID is organised by problem and customer profile, so you are findable anyway.

  • 02

    Long, multi-stakeholder sales

    Several people need to understand what you do. A shareable B2B ID gives every stakeholder the same clear picture — product, fit, proof, integrations.

  • 03

    Partners are part of the product

    Implementation, distribution and channel partners often decide whether a tech startup scales. Your B2B ID states which partnerships you are open to.

What goes on your B2B ID

Lead with the problem, not the product name.

These are the kinds of problems tech startups solve. Your B2B ID states yours in plain language, then the profile it works best for, the integrations that matter, the proof you can publish and what you are looking for.

Problems solved — examples

Operational blind spotsExpensive manual coordinationCompliance and reporting burdenLegacy systems that will not talk to each other

Best for

Logistics3PLs5+ sites

Looking for

CustomersImplementation PartnersDistribution Partners
In practice

How a business need meets a relevant B2B ID.

Example
  1. 01

    Business need

    Logistics operator cannot see where pallets are between warehouses

  2. 02

    Problem

    Asset tracking between sites

  3. 03

    Target profile

    Mid-market logistics · 5+ sites · existing WMS

  4. 04

    Relevant B2B IDs

    Tech startups whose B2B ID solves inter-site tracking and integrates with that WMS

The business then views the B2B ID and sends a structured request — a meeting, a quote, an introduction or a partnership — which the company accepts or declines.

Request PartnershipExample
Acme SoftwareContoso CRM

We both serve B2B SaaS support teams of 5–50. A ticket-to-account sync would remove double entry for shared customers. Open to scoping an integration and a joint launch.

AcceptDeclineView sender's B2B ID

One B2B ID. Written for tech startups.

State the problem you solve, the customers you fit and the partners you are open to — once, in a form other businesses can act on.

One B2B ID. Every commercial relationship.

Create Your B2B ID & Start Getting Customers
How B2B.ID works

Create → Define intent → Discover → Request → Build.

  1. 1

    Create your B2B ID

    Show what your software does, who it's for and why businesses should consider it.

  2. 2

    Tell B2B.ID what you're looking for

    Customers, integrations, resellers, design partners, referrals or other opportunities.

  3. 3

    Discover and get discovered

    Find relevant businesses and opportunities while making your SaaS easier for the right companies to discover.

  4. 4

    Make the right request

    Start a structured partnership, meeting, introduction or other commercial workflow.

  5. 5

    Build relationships that compound

    Turn individual opportunities into customers, integrations, distribution and long-term partnerships.

FAQ

Questions tech startups ask.

Other company types

B2B.ID for every kind of software company.

  • Free to create
  • No unrestricted inbox — structured requests only
  • Only publish proof you are entitled to share

Ready to be chosen by the businesses tech startups serve best?

Create your B2B ID and make what you do, who it is for and the proof behind it legible to every business you want to work with.

Free to create · No card required